Jelly Belly

The origin of the Jelly Belly jelly bean begins back in 1976 when a Los Angeles candy distributor approached the candymakers at Jelly Belly (what was formerly known as Herman Goelitz Candy Company) with an idea for a new kind of jelly bean that would be marketed as the jelly bean with all-natural flavors.

Creating these "true-to-life" flavors seemed to be the next logical step in the candy’s evolution. In time a recipe was found for a new kind of jelly bean, which emphasized an intense flavor throughout and used natural ingredients for flavoring whenever possible.

Thus, in 1976, the first eight Jelly Belly flavors were arrived: Very Cherry, Lemon, Tangerine, Cream Soda, Green Apple, Root Beer, Grape and Licorice. Since that time, these original eight have remained the most popular flavors in the Jelly Belly line.

The moment that Jelly Belly beans hit the markets, they were a resounding success. People who tasted them were taken aback by the great flavor. A few years later, it is worthy to note that Jelly Belly became the favorite candy of former President Ronald Reagan, who eventually made the beans a staple in both the Oval Office and on Air Force One. More amazing is the fact that a new flavor was created per Reagan’s request.

Blueberry flavored Jelly Belly became part of the President’s party favors. (He wanted to be able to serve red, white, and blue jelly beans.) Consequently, diplomats and world leaders have clamored to have Jelly Belly beans. If Jelly Belly had not already ensured itself a place in history, then adding the fact that it was the first jelly bean in outer space, should close the case completely. Today, you can sample fifty amazing flavors of Jelly Belly beans.

After all this writing about jelly beans, did you know Jelly Belly Candy Company also makes over a hundred other candies?

Jelly Belly is a consummate candymaker creating top quality candies the same rich quality as Jelly Belly beans and making special confections for Valentine's Day, Easter, Halloween and Christmas.

You'll find these candies in many of the same gourmet shops and specialty stores where you find Jelly Belly beans.

Candy Products